How to Make Use of WordTracker for Your Keyword Research

Keyword Research = Perfect Keyword = Target Audience

Anyone who generates revenue online knows the importance of traffic. The very best kind of traffic is, of course, targeted to what you are selling. You want people there because they’re interested in your products or service.
No need for pre-selling, you just need the conversions. To draw the right audience for conversions, you need the perfect keywords for your niche. To get the perfect keywords, you have to do some homework. Keywords and
sales are connected and can sometimes be challenging but this article is going to make your life a little easier.
It will explain how to make use of WordTracker for your keyword research.

I’ve Got the Haystack, Where’s the Needle?

You can have the best, most potentially profitable niche in the world but if no one knows you exist, you are not
going to make a penny. The right keywords will bring your information to the forefront of a Google search so customers can find you. Keep in mind that if you have a popular niche or topic, there will probably be a ton of competition going after the same consumers that you are. Ideally, your keyword research will result in the
perfect keywords that a lot of people are searching for, yet aren’t already saturated with competitors. In
other words, it’s a little like trying to find a needle in a haystack, unless you have some help.

WordTracker Keyword Effectiveness Index

WordTracker has something called the Keyword Effectiveness Index (KEI). The KEI tool tells you how many
times your chosen keyword has been searched for and how much competition there is for that keyword. This
tool actually does the comparing for you and then assigns a score to the results. The higher the KEI rating, the
better your keyword is going to work for you. Make use of the KEI by eliminating terms and phrases from your
ad campaigns that don’t bring in enough traffic. Then, replace them with winners.

WordTracker Comprehensive Search

This is a great tool for finding out what search terms your target audience uses. Type in a pertinent term and
the Comprehensive Search will bring up all the words and phrases that people type in to find products and
services related to yours. For example, if you are selling “mattresses”, you can type that in to discover how
people who might need a mattress are doing their searches. Probably, you would get results such as, “beds”
or “box springs” or maybe even, “kids bedroom furniture”. You get the idea? No more guessing, the tool tells
you and you may be very surprised at what you discover. This is also a handy feature to help you design and
search engine optimize your website or blog. Make use of the Comprehensive Search by tracking your target audience’s surfing habits. This is also good for helping you to plan your AdWords campaign.

WordTracker Reports

If you want to know what the most frequently searched keywords are, these are the reports for you. You can
view the top 1000 words that people type into their browsers. Make use of the reports if you’re trying to find a
new niche or strategize your website SEO.

WordTracker Keyword Universe

Keyword Universe is similar to a broad range search with the Google keyword tool. It offers a flexible way to
locate niche phrases. Use this tool to begin your search, get ideas or to find new markets.

WordTracker Keyword Researcher

This tool has a lot of options. The Comprehensive Search mentioned above is located in the Keyword Researcher section. Here, you can conduct five different kinds of searches – simple, exact, compressed, comprehensive or misspelled. Make use of the variety you have with this tool and do deep keyword research. You may be surprised
at the results.

Keyword Research Education

Tutorial videos and expertly written articles are available to help you on the WordTracker site.

Why Bother with a Subscription

There are a lot of great WordTracker tools to help you boost your online visibility, traffic and sales. On top of everything noted above, you can also save your keyword research projects and check your competition on
multiple search engines.

If you decide that you’d like to try WordTracker before buying a subscription, there is a free 7-day trial that you
can take advantage of. There is also a money back guarantee for the first 30 days, so you have absolutely
nothing to lose, except the guesswork that you’re currently using.

Make your life easier now, by signing up for your free trial of WordTracker.